VIRTUAL/HYBRID EVENTS
Bath and Body Works
NATIONAL SALES MEETING
Nearly 350 managers from around the country came together virtually to experience new holiday products.
L!VE traveled to the Bath and Body Works corporate office, set up a mobile studio, and broadcast on location. We collaborated with the Bath & Body Works team to create a virtual gallery of attendees who were displayed on multiple screens within the studio. These galleries were implemented to help speakers feel as though they were connecting with their audience members.
High levels of audience engagement were key indicators of success for this virtual event.
A 360 degree virtual store experience was featured to educate attendees.
Users were able to “move” around within the store environment to learn about the products being featured.