Dove Chocolate Fountain Display

Client: GES (Global Experience Specialists)

Location: Minneapolis, Minnesota

Key Objectives: Generate increased foot traffic to a Dove Chocolate kiosk within a shopping mall by creating an iconic Dove-branded “chocolate” fountain.

Challenges: Because the display could not use real chocolate, the most significant challenge was replicating the look and feel of flowing chocolate without using the real thing.

Solution: We designed a water feature that pumped water from a basin to a trough in the top. As the water cascades over a print of flowing chocolate, we created the illusion of a real chocolate fountain.

Result: The eye-catching piece increased traffic and drew shoppers to the Dove kiosk.