Translation Ideation, the industry’s first creative performance assurance, offers a technical approach to collaboratively guiding us in interpreting, rendering, and successfully transforming your branded communications into a creative expression.
Informed by REVEAL’s coordinates, Translation Ideation ensures that all creative assets and production services properly execute an expression of clarity which resonate the client’s emotive and business objectives, are relevant to its audience and users, and are viewed as remarkable work that’s matchless in today’s marketplace.
Whether it’s a series of multi-platform film spots for broadcast campaigns or content for social posts, the custom transformation of event space or an immersive hyperreality scenic environment, Translation Ideation disentangles a sometimes daunting undertaking, giving us the confidence to envision and the assurance to execute the next creative innovation.
“REVEAL is the map, the territory, whereas Translation Ideation takes into account the topography, the terrain, so when we put them together, each project gives way to its own anthropology, and from there we architect (design-build) your unique expression.”
Dave Rohs, Associate Creative Director, LIVE!